{"id":20982,"date":"2020-06-22T15:10:07","date_gmt":"2020-06-22T13:10:07","guid":{"rendered":"https:\/\/activite-piscine.com\/?p=20982"},"modified":"2020-06-22T15:15:42","modified_gmt":"2020-06-22T13:15:42","slug":"lea-composites-developpe-sa-centrale-de-referencement","status":"publish","type":"post","link":"https:\/\/activite-piscine.com\/en\/news\/lea-composites-developpe-sa-centrale-de-referencement\/","title":{"rendered":"L\u00e9a Composites d\u00e9veloppe sa centrale de r\u00e9f\u00e9rencement"},"content":{"rendered":"<p class=\"p\" style=\"text-align: justify;\">En 2018, L\u00e9a Composites lan\u00e7ait Eau\u2019Shop, sa propre centrale de r\u00e9f\u00e9rencement recensant plus de 3\u00a0000\u00a0produits. Dans le but de mieux accompagner ses revendeurs piscine, le r\u00e9seau a d\u00e9cid\u00e9 de mettre en place de nouveaux dispositifs pour am\u00e9liorer leur activit\u00e9 de vente.<\/p>\n<p class=\"p\" style=\"text-align: justify;\">La centrale propose \u00e0 ses adh\u00e9rents deux marques distributeurs d\u00e9velopp\u00e9es en partenariat avec des acteurs du march\u00e9\u00a0:<\/p>\n<ul>\n<li class=\"p\" style=\"text-align: justify;\">ES\u2019Xpert, une marque d\u2019accessoires \u00e0 destination de consommateurs avertis\u00a0;<\/li>\n<li class=\"p\" style=\"text-align: justify;\">ES\u2019One, une marque d\u2019accessoires pens\u00e9e pour les besoins des petits budgets.<\/li>\n<\/ul>\n<p class=\"p\" style=\"text-align: justify;\">Eau\u2019Shop d\u00e9veloppe \u00e9galement des outils marketing pour booster les ventes de ses adh\u00e9rents\u00a0:<\/p>\n<ul>\n<li class=\"p\" style=\"text-align: justify;\">un catalogue papier distribu\u00e9 \u00e0 500\u00a0exemplaires, mis \u00e0 disposition des adh\u00e9rents en boutique Eau\u2019Shop depuis d\u00e9but mai\u00a0;<\/li>\n<li class=\"p\" style=\"text-align: justify;\">un site internet aux fonctionnalit\u00e9s facilitant la recherche d\u2019information\u00a0: un catalogue digital compos\u00e9 de plus de 700\u00a0fiches produits et un blog sur l\u2019univers de la piscine. Les 74\u00a0membres de la centrale sont pr\u00e9sent\u00e9s et repr\u00e9sent\u00e9s dans le Store Locator. Cette carte interactive permet aux visiteurs de trouver et de se renseigner sur les boutiques pr\u00e8s de chez eux via des fiches contact personnalis\u00e9es.<\/li>\n<\/ul>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-20983 aligncenter\" src=\"https:\/\/activite-piscine.com\/wp-content\/uploads\/2020\/06\/EauShop.png\" alt=\"\" width=\"636\" height=\"256\" srcset=\"https:\/\/activite-piscine.com\/wp-content\/uploads\/2020\/06\/EauShop.png 930w, https:\/\/activite-piscine.com\/wp-content\/uploads\/2020\/06\/EauShop-300x121.png 300w, https:\/\/activite-piscine.com\/wp-content\/uploads\/2020\/06\/EauShop-768x310.png 768w, https:\/\/activite-piscine.com\/wp-content\/uploads\/2020\/06\/EauShop-600x242.png 600w, https:\/\/activite-piscine.com\/wp-content\/uploads\/2020\/06\/EauShop-585x236.png 585w\" sizes=\"(max-width: 636px) 100vw, 636px\" \/><\/p>\n<p><a href=\"https:\/\/www.eaushop-piscine.com\/\" target=\"_blank\" rel=\"noopener\">eaushop-piscine.com<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>En 2018, L\u00e9a Composites lan\u00e7ait Eau\u2019Shop, sa propre centrale de r\u00e9f\u00e9rencement recensant plus de 3\u00a0000\u00a0produits. Dans le but de mieux accompagner ses revendeurs piscine, le r\u00e9seau a d\u00e9cid\u00e9 de mettre en place de nouveaux dispositifs pour am\u00e9liorer leur activit\u00e9 de vente. La centrale propose \u00e0 ses adh\u00e9rents deux marques distributeurs d\u00e9velopp\u00e9es en partenariat avec des [&hellip;]<\/p>\n","protected":false},"author":26,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14,11],"tags":[],"class_list":["post-20982","post","type-post","status-publish","format-standard","hentry","category-entreprises","category-news"],"_links":{"self":[{"href":"https:\/\/activite-piscine.com\/en\/wp-json\/wp\/v2\/posts\/20982","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/activite-piscine.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/activite-piscine.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/activite-piscine.com\/en\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/activite-piscine.com\/en\/wp-json\/wp\/v2\/comments?post=20982"}],"version-history":[{"count":0,"href":"https:\/\/activite-piscine.com\/en\/wp-json\/wp\/v2\/posts\/20982\/revisions"}],"wp:attachment":[{"href":"https:\/\/activite-piscine.com\/en\/wp-json\/wp\/v2\/media?parent=20982"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/activite-piscine.com\/en\/wp-json\/wp\/v2\/categories?post=20982"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/activite-piscine.com\/en\/wp-json\/wp\/v2\/tags?post=20982"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}